Alright. First, some important context.
I am male,
I am not transgender, nor do I have any cross-dressing tendencies.
I am an "***" man -- i.e. not a breast, foot etc.
I am not an old man.
So watch out for those cultural phrases like, "But GUYs love them." Because this one...
I remember back in the early 90's when I saw my first thong. I thought it was the funniest and most uncomfortable looking pair of underwear I had ever seen! I thought that this new fashion would never catch on. Yep! I was wrong! Now it seems everyone wears them. Every time...