Valentine's Day was never meant to be a holiday. It was a mistake. Something somebody did to make money and they got so much success out of it that they made it into a year-round holiday.
You buy a woman something shiny, or flowers and candy and then you get laid.
Weeks in advance you tell your girlfriend you don't put up with that nonsense. The day itself she'll realize you meant it. Few days later she gets chocolate and cookies, much like any other day in the year except valentine's.
That's the day men pay for s xual favours with chocolates instead of cold hard cash
search google duh!