Link from Legend Of Zelda because action speaks louder than words. :)
Hes a frickin cool dinosaur!
Cloud. He's just too badass.
I can't take Scientology seriously. It's the belief that humans were brought to earth by aliens on a spaceship carried by two massive lizards, which landed in a volcano and dispersed humans throughout the world. Then the aliens take off, and the lizards go and hide under the sea in massive caves.
Add two Italian plumbers to that and you've got the first five levels of Super Mario!..
Don't forget the mushrooms, which is what started Mario, I think.
With those two examples, is this question limited to game characters?
Felix the Cat, maybe. He was just too cool.
I like the Spyro idea, but, going off the beaten track slightly, I'd be Alister Azimuth, from R&C: A Crack In Time. Who can't love that staff/wrench thingy he has? It's awesome!