When I was a little kid I would tan very well. Probably because I was outside all the time. As I got older I heard about skin cancer and also see what kind of effect it has upon the skin. My aunt in Florida's skin is leathery from tanning so much.
Somone once told me that I have a Grave's tan. I quite like it actually. I find pale skin to be more delicate and feminine.
To add, with guys pale skin are attractive as well, just in a different way